Job Description:We invite you to join our team as an SEO Expert, where your expertise in optimising websites for search engines and improving online visibility will be put to the test. If you have a strategic mindset, a deep understanding of SEO techniques, and a track record of achieving tangible results, then this is the role for you!

1. SEO Strategy and Implementation:Develop and execute comprehensive SEO strategies to improve organic search rankings and drive website traffic.Conduct keyword research to identify valuable search terms and phrases.

2. On-Page Optimisation:Optimise website content, meta tags, and structure to enhance search engine visibility.Collaborate with content creators to ensure SEO best practices are followed.

3. Technical SEO:Perform technical audits to identify and resolve SEO issues related to site speed, mobile-friendliness, and crawlability.Implement structured data markup for enhanced search results.

4. Off-Page Optimisation:Build and manage high-quality backlinks to improve domain authority and off-site SEO.Monitor and analyse competitor backlink profiles.

5. Reporting and Analysis:Track and analyse website performance using SEO tools and Google Analytics.Prepare regular reports on SEO metrics, rankings, and traffic.

6. Stay Updated:Keep up-to-date with search engine algorithm updates and industry trends.Adapt strategies accordingly to maintain or improve search rankings.

Qualifications:

Proven experience as an SEO Expert with a strong portfolio showcasing successful SEO campaigns.Proficiency in SEO tools such as Moz, SEMrush, Ahrefs, or similar.In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices.Strong analytical and problem-solving skills.Excellent communication and teamwork skills.Attention to detail and the ability to prioritise tasks to meet project deadlines.Certification in SEO or related fields is a plus.

At Pesto, we value talent density a lot. We believe when people who’re talented & are amazing human beings - we think magic happens. If you’re someone who fits into our culture - we’d love to hear from you! We’ll make sure we make the next few years memorable for all of us.

Alternatively, we'd highly recommend you to not apply in case you don't associate with our culture. We believe no one is a bad/good employee - we want to make sure you enjoy working at Pesto & everyone else enjoys working with you as well. We'd recommend you go through this document to help you get a better understanding of our culture & only apply if you reflect well with it.